Brightening serum with vitamin C, Konjac root and ferulic acids

Key ingredients:

- Vitamin C – (Sodium Ascorbyl Phosphate): One of the most vital ingredients in any effective skin care routine. Vitamin C is a powerful antioxidant and can help reduce the appearance of wrinkles and discoloration.

Sodium ascorbyl phosphate, a more stable form of vitamin C than the commonly used L-ascorbic acid found in most skin care products, provides the same benefits, without the risk of oxidation and irritation as It is often associated with L-ascorbic acid.

Vitamin E – Protective antioxidant that has been shown to reduce the appearance of wrinkles and discoloration.

Ferulic acid – A natural antioxidant found in plant cell walls. When combined with vitamins C and E, ferulic acid has been shown in studies to have a compound antioxidant effect.

Hyaluronic Acid – A natural substance in the body, hyaluronic acid begins to be depleted as we age. Applied topically it can help increase the smooth appearance of the skin.

Konjac Root – Exotic flower from Asia that helps soften and smooth the skin while forming a fine protective barrier. Rich in nutrients such as copper, zinc, phosphorus, fatty acids, proteins, carbohydrates, lipids, potassium, magnesium, iron, niacin, folic acid and vitamins A, E, C, D and B!

Chamomile Extract – Provides a fine protective shield, while naturally softening and calming the skin.

Clary Sage – Helps eliminate overly dry or overly oily skin. Acts as a natural tonic and astringent.

Mad Hippie Note:

The recommended percentage of efficacy without irritation is different for different forms of vitamin C and therefore cannot be compared simply in percentage terms. This serum would be comparable to a 15-20% L-ascorbic acid serum. Mad Hippie uses a combination of vitamin C, vitamin E and ferulic acid, as this trio of ingredients has been shown to offer a combined antioxidant effect.