We interview Tata, founder of Tata Harper Skincare

We are very excited to have been able to chat with Tata. We have admired her work since our beginnings (more than 10 years ago) and we have had the opportunity to interview her. Do you want to know what we asked him? Keep reading...

- You have told your story thousands of times, but for readers who may be reading you for the first time, could you tell us what the day was like when you finally decided to create Tata Harper and what led you to make that decision?

- Tata Harper originated in 2010. My stepfather was diagnosed with cancer and by helping him change his lifestyle, I began to examine everything I was putting in my body. I couldn't find any natural products that gave me the results and luxurious experience I was looking for, so I set out to create my own. No one should have to sacrifice their health for their beauty.

- What were you trying to solve or introduce with Tata at that time?

- I couldn't find any natural product without synthetic chemicals that would give me the results and luxury. Experience I was looking for. Researching the products, I was disappointed to discover that many products used the same formulas, with brands adding fillers to put their name on. This inspired me to create my own line that was safe, natural and sustainable without compromising luxury and results.

- What was your first product and why?

- It took us 5 years to research and develop what would become the first Tata Harper product line. The first formula we created and finished was Resurfacing Mask and it remains one of our fan favorites to this day . The mask was launched within our original Green Line that provided effective results and a luxurious experience without having to compromise on health.

- Tell us, why or for whom did you create your latest product?

- We have just introduced two new products to our Superkind collection, the Bio-Shield Face Oil and the bio-Protective Eye Cream. Superkind is our fragrance-free collection designed for reactive skin. It's been incredible to create Superkind and take a deep dive into the science of reactive skin, and realize that when you use the right filters, meticulously select the right ingredients, and apply rigorous hypoallergenic testing, you can actually create powerful skincare for reactive skin. complicated. cluster.

- Which product do you feel most emotionally connected to? Because?

- Regenerating Cleanser is the first product I use every morning - it's a gentle exfoliant and I like to use it every day to get rid of dead skin cells that build up overnight. Daily exfoliation really allows my skin to be build-up free and glowing, and allows products to absorb better.

- We know that you invest a lot of effort and resources to obtain incredible new ingredients and grow many of them as well. What ingredient(s) are you really proud of?

- For us, we don't have any hero ingredients. We think it's too simple a way to tell a story and sell a product. Hero ingredients and simplistic approaches to skin care are not the way we do things . We believe skincare should multitask, as many as you do, so you'll see a multitude of benefits in front of one, as well as over 72 high-performance ingredients that deliver uncompromising results.

We decide on a problem that we want to solve. And then we address that problem with multiple ingredients, 3 to 4 times the actual recommended concentration to give you the most results. It's not the easiest way, and it's certainly not the most cost-effective way, but it's the best way, so it's the only approach we take.

- What ingredient(s) or combinations are really difficult to find in other brands?

- You will find it difficult to find the concentration level we use in our formulas . We use most ingredients at the highest concentration levels to deliver the best results.

- What type of skin or concern do you think Tata has the most experience in?

- We formulate powerful, high-potency formulas that really work to help combat signs of aging and other skin care concerns. We are an anti-aging skincare company at heart and our customers trust us for real results.

Today, our product line is full of products that are effective for whatever mood your skin is in, no matter your skin type. Whether you're looking for a cleanser to combat blemishes, an ultra-lush moisturizer to treat dry skin, or a powerful supernatural treatment for post-dermatology recovery, we have something for all skin types, to make your transition to natural skin care. the skin is perfect and amazingly effective.

- We have to ask you... what Tata product can't you live without?

- Elixir Vitae Serum ! This serum is like your daily dose of injectables! Formulated with 72 high-performance ingredients, this serum is my desert island product. Provides a visible plumping effect with natural redensifiers and targets severe signs of aging to restore the look of smooth, youthful skin .

- You travel a lot... for the smallest toiletry bag, what product/s do you select?

- I always have Regenerating Cleanser and Elixir Vitae and Hydrating Floral Essence for when I'm on the go!

- Please... tell us a non-Tata product in your bathroom.

-I am obsessed with hair oils and serums that make my hair feel lush and hydrated. These days I love oils that stimulate hair follicles, like Anveya x Nikita Upadhyay Root Oil Serum.

- Do you remember any special cosmetic products from your childhood?

- My mother and grandmother always had spa parties with their friends and they all took time for beauty every day. It was a lot of homemade masks and treatments using ingredients like avocado, honey and lemon , and things that grew around us locally or fresh from the store . We often made our own honey mask with pure and natural honey. It's super inexpensive to make and I find it super hydrating and refreshing.

-How do you see the explosion of new independent beauty brands?

- In recent years, beauty brands have begun to do more to minimize their environmental impact. Impact, primarily by committing to switching to greener packaging at some point in the future. It's a small change in the right direction, but most of the industry needs to think big when it comes to environmental responsibility . I would like to see this as a focus trend into 2021 and beyond for the sake of our planet and people.

-How do you see Tata in the next decade?

- We will continue our mission to improve the lives of others, educate the public about toxic chemicals, and work toward our goal of being 100% sustainable .

The future of sustainability for us is ending single-use products and I'm proud to say we've launched our first refillable products. We've been working on refills behind the scenes for a while! First, we are doing refills for our best-selling products and eventually for our entire product line. I hope this is something other beauty brands start to adapt because it is crucial to reducing the industry's environmental footprint.

Thank you very much Tata, Sofía R. founder of theCosmethics.